Never mind the quality, raise the money!

 

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Eel Pie Films was asked to edit a collection of waifs and strays posing as employees of BT Directories performing the cult pop song Gangnam Style for the children’s charity Dreamflight.. The original South Korean video became a You Tube sensation and the first to be seen by a billion people. Mimicking the artist PSY the wonderful people from BT Directories shot videos of their versions of the song  on any camera that came to hand, and Eel Pie’s John Penberthy weaved his magic with all the footage.

The footage was a mixture of quality and formats – .mov, .wmv, and iPhone footage. The majority was shot at 30fps. Conversion of the wmv files for use in FCP was through FlipforMac and MPEGStreamclip. After the edit, time constraints meant that effort was concentrated on the sound track leaving time only for minimal colour correction – but he got the job done.

Ruth Tucker who coordinated the project for BT commented:

John, what can I say apart from thank you sooooo much; it’s amazing, and more than I ever expected.

Jasha Fletcher, Senior Marketing Manager, BT Directories added:

Really appreciate the quality of the final video and the speed of turning it around. The video has helped us raise nearly £1000 for Dreamflight – so a really worthwhile reason for us all to have got involved.

In fact the video in the end raised £1270 for Dreamflight. The charity changes young lives through taking seriously ill and disabled children on a holiday of their lifetime, without their parents, to Orlando Florida. As they quite rightly say, “Dreamflight does something that medicine can’t.” For more details about Dreamflight go to

www.dreamflight.org

…..and you can watch the BT employees make fools of themselves here:

http://www.youtube.com/watch?v=ZEW0FzKy5fw